![]() ![]() AppSheet lets users create simple mobile apps by connecting to to services like Google Sheets, Microsoft Office 365, and Salesforce, with no coding required. The App Maker announcement comes a week after Google acquired Seattle-based no-code startup AppSheet. The low code/no code market is expected to be worth a whopping $52 billion in 2024, a huge increase from $6 billion in 2018, according to a recent report from equity research firm RBC, citing P&S Intelligence, and Google wants a piece of it. However, experts tell Business Insider that it's exactly the opposite: Rather, it shows that Google Cloud is getting more strategic in how it approaches the market, which could give it a competitive edge against leading cloud rivals Amazon Web Services and Microsoft. On the surface, this seems like Google is shifting focus away from the market for so-called low-code/no-code tools a space that's slated for huge growth as the the world's demand for software will soon outstrip the supply of programmers to create it. ![]() Google announced this week that it is shutting down App Maker, a tool for even non-programmers to quickly make simple apps, in the January of 2021 - citing low usage for the move. These kinds of tools are seen as highly strategic in the cloud wars: The world's demand for software is slated to outpace the supply of programmers who can create it, so tools like Microsoft's Power Platform and Google's AppSheet will only get more important. ![]() Google trails Microsoft in the low-code/no-code space, and is hoping to use the AppSheet acquisition to become a stronger player and get more strategic.However, by shutting down App Maker, Google can put more resources into building out AppSheet and double down on its larger ambitions in the market for so-called no-code and low-code tools, experts say.AppSheet and App Maker have some overlap in functionality, and Google is encouraging users to make the switch after App Maker fully shuts down in 2021. ![]() Google is shutting down App Maker - a tool to make it easy for non-programmers to make simple apps - a week after it acquired Seattle-based startup AppSheet.Account icon An icon in the shape of a person's head and shoulders. ![]()
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